President Obama called for making college more affordable in his 2012 State of the Union Address. But how? Do increases in federal financial aid spur mounting prices, or help more students afford higher education? Would incentives aimed at curbing tuition increases actually work? What about honesty about the true cost of college? Goldie Blumenstyk, senior writer and columnist with the The Chronicle of Higher Education, discusses these questions with Michelle Asha Cooper, president of the Institute for Higher Education Policy.